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YouTube Previews New Feature to Help Creators Interact with Top Fans (SocialTimes)
Wednesday afternoon at VidCon, YouTube previewed a new feature called Top Fans that sounds like it’s going to revolutionize the way that YouTube creators engage with their fans. The feature will make it easier for creators to engage with their most influential and engaged fans, as well as glean demographics about these fans to aid in potential collaborations and beyond. Forbes YouTube has been around for a while, but it’s finally becoming the transformational platform everyone thought it could and would become. Until recently, brands and businesses have written off the medium as a place for teenagers to film short, quirky, and often nonsensical short form videos. AdAge “The biggest threat to YouTube is Amazon,” said Mark Suster, partner at Los Angeles-based venture capital firm Upfront Ventures, during a keynote presentation Thursday morning at VidCon. Suster said he’s discussed Amazon’s position to rival YouTube with top executives at the e-commerce giant. “I’ve had this discussion [with people] one level below the CEO [Jeff Bezos],” he said. “They get it, but they just have other priorities right now.” The Verge The National Academy of Television Arts & Sciences said Thursday that the Google-owned video service has won a technical Emmy for its personalized video recommendations. The Emmy honors the computer science that powers YouTube’s recommendation algorithm, which suggests clips to watch based on a person’s viewing history, popular videos, and other signals. Slate.com On Monday, Claire Danes told the Television Critics Association that when she is preparing to enter the chemically imbalanced mind of Carrie Mathison, she consults books about bipolar disorder, but she also fires up YouTube: “People who have this condition, bipolar, are often up late at night and have a lot of energy and a desire to talk and no one to talk to, so they talk to the camera and that’s always very useful.” But YouTube is especially helpful to actors cast to play characters who really existed.
Facebook Brings Cover Feed to Android App, for Home-Supported Devices (AllFacebook)
Facebook released an update to its Android application Thursday that allows users to set popular Home feature Cover Feed as their default lock screens. The Cover Feed option is only available for users with Home-supported devices, but that list now includes the HTC One, Samsung Galaxy S IV and Nexus 4. CNET A Facebook spokesperson told CNET that, with the update, users can quickly unlock their screens to access the camera and messages from Cover Feed on Facebook for Android. “Cover Feed has been a popular element of the Home experience, and making it available from the Facebook Android app makes it accessible for more people,” the spokesperson said. The Next Web Cover Feeds were introduced by Facebook back when CEO Mark Zuckerberg revealed Home. It’s very Flipboard-like in that users can see status updates from their friends within the full confines of the mobile device’s screen.
LinkedIn Reports Strong Q2 Results, Membership Grows to 238M Users (VentureBeat)
Professional social network LinkedIn beat the street once again Thursday, reporting strong second-quarter earnings and a boost in membership to 238 million users. Wall Street analysts estimated earnings per share of 31 cents on revenue of $353.85 million. But LinkedIn handily beat that with earnings of 38 cents per share and revenue of $364 million.
Hootsuite Raises $165 Million Series B Round for International Expansion (GigaOM)
After raising $20 million last year, social media dashboard Hootsuite announced that it has raised another $165 million in a Series B funding round. The round was led by Insight Venture Partners and included participation from Accel Partners and existing investor OMERS Ventures.
How Senior Citizens Interact on Social Media [Infographic] (AllTwitter)
Shocker: the 74+ demographic is the fastest growing among social networks. The following infographic, created by Wishpond, illustrates how senior citizens are using social media and why it’s important to consider that demographic’s digital presence in your social media marketing strategy.
Employer Tipped Off Police to Pressure Cooker and Backpack Searches, Not Google (TechCrunch)
In what might be Medium‘s first widespread Twitter moment, music writer Michele Catalano used the platform to blog details of an unexpected visit to her home Wednesday, from six men she identifies as members of the “joint terrorism task force.” Catalano asserts that the visit was likely prompted by her husband searching for the term “backpacks” in close conjunction with her searching for the term “pressure cookers” and her son reading the news. Or something.
Kickstarter Film Festival in Brooklyn This Weekend (AppNewser)
Kickstarter is hosting its third annual film festival in Brooklyn this weekend. At the event, the crowd-funding site will screen a number of films including features, documentaries, shorts, animations and works-in-progress all of which were funded through Kickstarter.
Snowden Gets Job Offer from Russia’s Version of Facebook (Chicago Tribune/Reuters)
American fugitive Edward Snowden was offered a job by Russia’s top social networking site on Thursday, hours after the former intelligence contractor received a year-long asylum in Russia. “We invite Edward Snowden to Petersburg and will be happy if he decides to join the star team of programmers at VKontakte,” Pavel Durov, one of the founders of the St. Petersburg-based VKontakte, Russia’s answer to Facebook, said on his profile.
How Entenmann’s Rose to 1 Million Likes on Facebook (SocialTimes)
Entenmann’s reached 1 million likes on its Facebook page July 27, slightly more than one year after it reached its 500,000th fan milestone. The company that makes everything from donuts to crumb cake attributes this to a combination of targeted advertising campaigns and organic posts on the social network.
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